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How to Use a Trademark in Your Content?
8 June, 2026
How to Use a Trademark in Your Content?
Many business owners, after registering a trademark, continue to operate as they did before. They do not use the ® symbol, place watermarks chaotically, and are unsure whether they can mention competitors in their advertising. As a result, their powerful legal tool—the trademark certificate—simply sits idle. In reality, the proper use of your trademark in […]
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Protection Against Counterfeits in E-commerce
8 June, 2026
Protection Against Counterfeits in E-commerce
Every counterfeit of your product sold on Instagram is not just a nuisance. It is a direct financial loss for your business. These are customers stolen from you, lost profits, and, worst of all, a blow to your reputation, as a buyer of a low-quality copy will associate their negative experience directly with your brand. […]
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How to avoid losing your brand after 10 years?
8 June, 2026
How to avoid losing your brand after 10 years?
Ten years ago, you made a significant investment in your business by registering a trademark. Over that time, your name has become recognizable, earned customer trust, and turned into a valuable asset. But did you know that this protection is not eternal? A trademark certificate is like a lease on a prestigious address for your […]
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Copyright, Trademark, Patent: What Protects Your Idea and What Protects Its Implementation?
8 June, 2026
Copyright, Trademark, Patent: What Protects Your Idea and What Protects Its Implementation?
“I have a brilliant idea, how do I patent it?” — this is arguably the most common question intellectual property lawyers hear. And it is based on a fundamental misunderstanding. People want to protect their thoughts, their plans, and their concepts. But the truth is that ideas as such are not protected by law. Protection […]
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Copyright in Ukraine 2025: Everything You Need to Know from Inception to Registration
8 June, 2026
Copyright in Ukraine 2025: Everything You Need to Know from Inception to Registration
If you write texts, create designs, take photographs, develop software code, or even just run an Instagram blog — congratulations, you are an author. And according to the law, every unique work you create automatically receives legal protection. This is copyright. Unlike a trademark, its emergence does not require any applications, registrations, or permits. It […]
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How to Protect Your App’s Source Code and Interface?
8 June, 2026
How to Protect Your App’s Source Code and Interface?
For any tech startup, intellectual property (IP) is not just a legal formality, but a key asset that directly impacts company valuation and investor appeal. But what exactly constitutes your product’s IP? It is not just the business idea, but concrete objects: source code, unique UI/UX design, and, of course, the brand name. Each of […]
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Why You Need a Trademark, the Registration Procedure, and Much More
8 June, 2026
Why You Need a Trademark, the Registration Procedure, and Much More
Planning to protect your brand but don’t know where to start? In this practical video, Anton Polikarpov, founder and managing partner of the law firm “BrandR,” shares a step-by-step guide to registering a trademark in Ukraine. Anton Polikarpov reveals all the key stages: from the initial idea to receiving the certificate. You will learn how […]
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Copyright Protection for Photographers, Designers, and Artists
8 June, 2026
Copyright Protection for Photographers, Designers, and Artists
Have you created a cool design, a unique photograph, or a captivating illustration, only to see your work on someone else’s website without permission a moment later? Familiar situation? Unfortunately, in the internet age, visual content theft has become commonplace. But don’t give up! In this article, we will break down in detail how to […]
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Liability for Copyright Infringement
8 June, 2026
Liability for Copyright Infringement
Familiar with the phrase: “I just took the image from Google”? Many still believe that everything on the internet is public domain. But that is not the case. Every photo, text, or design has an author, and the illegal use of someone else’s work is not just impolite—it can have very real consequences. And it’s […]
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Instagram Photo Theft: A Guide to Removal and Compensation
8 June, 2026
Instagram Photo Theft: A Guide to Removal and Compensation
Have you spotted your photo or unique design in someone else’s profile? Unfortunately, this is a common occurrence on Instagram. Commercial accounts “borrow” content to advertise their products, and influencers use it for their posts, often without even considering the author’s permission. But don’t just get angry in the comments! There is a clear path […]
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Copyright Agreement in Ukraine: How to Draft One and What to Look Out For
8 June, 2026
Copyright Agreement in Ukraine: How to Draft One and What to Look Out For
Introduction Did you agree “verbally” to use your design or text, only for the client to disappear or “forget” to pay? Unfortunately, oral agreements in the creative field are a direct path to losing money and rights, as they are worthless when problems arise. To avoid this, you need a single reliable tool — a […]
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How to Properly Order Content So That You Own the Rights?
8 June, 2026
How to Properly Order Content So That You Own the Rights?
Did you order a logo from a freelancer, pay the invoice, and assume it is now entirely yours? This is one of the most common and dangerous mistakes in business. By default, payment only covers the act of performing the work, while all property rights—the right to use, modify, and reproduce—remain with the author. To […]
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